{
  "title": "How to Get Your First Customer \u2014 Startup Sales Without the Cringe",
  "description": "The practical guide to B2B startup sales for technical founders: finding your first 10 prospects, writing cold outreach that actually works, running a discovery call, when to found a GmbH, and how to overcome the fear of selling. No fluff, just what works.",
  "topic": "startup sales first customer b2b gmbh",
  "date": "2026-03-09",
  "duration": "00:18:09",
  "size_bytes": 9277923
}